Studiues, ekspertë dhe profesionistë nga e gjithë bota marrin pjesë në Konferencën Ndërkombëtare të Menaxhmentit, Biznes dhe Ekonomisë në UBT, që fokusohet mbi zhvillimet më të fundit në ekonominë, menaxhimin, teknologjinë dhe inovacionin. Pjesëmarrësit ndanë studime dhe analiza mbi ndikimin e inteligjencës artificiale, digjitalizimit, praktikave të qëndrueshme mjedisore, reformave rregullatore dhe zhvillimeve në marketing, turizëm dhe financa.

Konferenca ofroi një mundësi unike për shkëmbimin e ideve, përmirësimin e praktikave profesionale dhe nxitjen e bashkëpunimeve ndërkombëtare, duke reflektuar rëndësinë e inovacionit dhe teknologjisë në zhvillimin ekonomik dhe arsimor të rajonit.

Sesioni I A

Chair: Muhamet Gërvalla
Co-Chair: Sema Kazazi

• Do Environmental Practices Enhance Productivity? A Micro Level Analysis of Emerging Economies – Arta Mulliqi
• The Impact of Regulatory Reform on Microfinance Performance and Protection in Kosovo – Shpresim Vranovci
• Motivational Policies of Private and Public Enterprises and Their Impact on Workers’ Migration – Engelbert Zefaj
• The Economic Impact of University–Industry Collaboration: The Case of Albania – Klaudja Guga, Ilira Pulaj
• The Impact of Circular Economy on the Development of Firms in Kosovo – Riona Bajrami
• Advancing Green Finance for Sustainable Development in Kosovo: Lessons and Regional Perspectives – Florida Beqiri, Shpresa Alija, Liridona Seferi, Driton Asani
• Review of Implementing Energy Efficiency in Buildings at Global and European Level – Mimoza Fejzullahu, Jehona Hoxha, Fuat Pallaska, Visar Hoxha

Sesioni II – Menaxhim dhe Administratë Publike

Chair: Ermal Lubishtani
Co-Chair: Ardian Uka

• Innovation and Technological Change Management in AI Era – Ermira Shehu, Osman Sejfijaj
• Impact of the COVID-19 Pandemic on Public Procurement and Market Prices – Rezelina Uka
• Employee Perceptions of the Work Environment in Kosovo’s Public Administration – Nazmi Zeqiri, Fisnik Bytyqi
• Employment and the Impact of Nepotism in Human Resources – Arsim Gjinovci, Dren Gjinovci
• The Role of External Audit in Improving the Quality of Financial Statements and Financial Sustainability of LLCs in Kosovo – Dafina Abdullahu
• BIOAQUA COST Action: Biomolecular Pathways to Sustainable Aquaculture – Besa Shahini
• The Role of Organizational Culture and Management Strategies in Sales Employee Performance – Dorjana Feimi
• The Impact of Stress Factors on Employee Performance – Blerina Gerbeshi, Kujtim Zylfijaj

Sesioni II B 

Chair: Gonxhe Beqiri
Co-Chair: Fisnik Bytyqi

• Estimating Informal Economic Activity through Import-Income Gaps: A Structural Approach Applied to Kosovo and Albania – Filloreta Brahimi
• Impact and Prospects of ICT as a Source of Economic Growth in the Information Age – Blerim Morina
• Integrating Fuzzy Graphs for Enhanced Real Estate Investment Decision-Making – Visar Hoxha
• Public Debt Management in North Macedonia: Challenges and Opportunities in the Context of EU Accession – Sani Saidi
• Comparative Analysis of Inflation Rate in The Western Balkans – Marigonë Plakaj Vërbovci, Atdhetar Gara
• The Application Challenges and Impact of Lean Management Principles in Public and Private Sectors in Developing Countries – Mirinda Jashanica Gashi, Edmond Hajrizi, Ylber Limani
• System Models in Family Businesses and Measuring Trust Through Sustainable Family Business Model: An Application on Family Businesses in Tirana – Oltjan Hamza
• Relationship Between Inflation, Economic Growth and Unemployment: Empirical Analysis for Balkan Countries – Getoar Lubeniqi

Sesioni III A – Marketing dhe Digitalizim

Chair: Arta Mulliqi
Co-Chair: Kujtim Zylfijaj

• Online Second-Hand Shopping Motivations According to Consumer Age Groups: An Empirical Evaluation – Meryem Koca, Gülay Keskin, Afërina Skeja
• The Impact of Digital Advertising on Consumer Awareness of New Products – Gonxhe Beqiri, Riona Rushiti
• Digitalization and International Marketing: How E-Commerce is Reshaping Global Trade – Mohammad Esa Isar
• The Impact of AI-Generated Personalized Advertising on Consumer Trust, Privacy Violation Perceptions, and Purchase Intensity – Rajan Arapi, Ajsel Xheladini
• The Impact of Innovation on Regional Economic Development in Kosovo – Mirjeta Domniku, Arta Jahiu
• The Role of Strategic Marketing in Increasing the Competitiveness of Kosovar Businesses in the Regional Market – Hamëz Rama
• Modeling Consumer Behavioral Dimensions in Multicultural Societies: Out-group and In-group Dynamics – Irfan Ishaq, Rana Muhammad Ayyub
• The Impact of Marketing and Accompanying Campaigns of the “Golden Eagle” Energy Drink on Consumer Choice of This Product and the Application of Machine Learning for Market Segmentation and Consumer Behavior Prediction – Albrim Badallaj

Sesioni III B – Turizëm dhe Financa

Chair: Shpresim Vranovci
Co-Chair: Engelbert Zefaj

• Smart Tourism Cities – Arta Kadriu
• The Importance of Green Hotels in the Hospitality Industry; Best Practices – Aseda Banushaj, Doriana Matraku (Dervishi)
• An Analysis of Economic Growth and Happiness in the Western Balkans – Elirjeta Beka, Ermal Lubishtani
• Accommodation and Hospitality Services in the Development of Tourism in Kosovo – Kushtrim Dreshaj, Fatmire Shala Dreshaj, Sali Krasniqi
• The Impact of Transformational Leadership on Employee Performance – Rubjana Zguro, Kujtim Zylfijaj
• Digital Technologies and Financial Innovations: Effect of AI and Blockchain – Ylber Limani, Mjellma Ejupi, Diellza Hajrizi
• Strategic Priorities for Real Estate Investment in Prishtina: An Integrated DEMATEL and Quantum Spherical Fuzzy TOPSIS Approach – Visar Hoxha
• Empirical Analysis of the Impact of FDI, Trade Openness and Human Capital on Economic Growth Case: Western Balkans (WB6) – Ardian Uka, Erzana Uka

Sesioni IV A – Inteligjenca Artificiale dhe Menaxhim Financiar

Chair: Ylber Limani
Co-Chair: Mirjeta Domniku

• MACHINE LEARNING – Project Data Analysis: Linear, Multiple, and Logistic Regression. Diamond Price Prediction. Diamond Price Category Prediction – Ardian Uka, Teuta Shala
• Interaction of Monetary Incentives, Feedback, and Recognition to Improve Performance of State Universities Lecturers: An Experimental Study – Fajar Gustiawaty Dewi, Rindu Rika Gamayuni, Liza Alvia, Eha Nugraha, Effriyanti
• Investigating the Digital Technology Impact on Cyber-Security in Financial Sector – Ylber Limani, Rrezarta Zukaj
• Defending Your Brand from AI Misuse: A Practical Playbook Against Image/Video Deepfakes in the Age of Sora2 & WAN2 – Labinot Gashi
• International Financial Management Albania Exchange Rate Regimes – Ardian Uka
• Engaging Communities in ESG Integration: Narratives and Practices for Sustainable Accounting in Financial Reporting – Ejona Duçi, Eda Tabaku
• Review of Evolution of the Role of the Real Estate Broker at the Global Market, Professionalism, Post-Pandemic Changes During the Period (2020-2025) – Dea Gerdovci, Veli Lecaj, Jehona Hoxha, Visar Hoxha
• Quantum-Enhanced Multi-Criteria Group Decision-Making for Real Estate Investment Prioritization in Prishtina – Visar Hoxha
• Management Optimal Combination of Production Two Products – Shaqir Elezaj, Rame Elezaj

Sesioni IV B – FinTech, Inovacion dhe Transformim Digjital

Chair: Ermira Shehu
Co-Chair: Kestrim Avdimetaj

• Adoption of Financial Technology (FinTech) in Businesses in Kosovo: Owners’ Readiness to Use Digital Payments – Rozafa Sahiti, Ermira Shehu
• Leadership and Organizational Culture as Catalysts of Innovation and Business Sustainability – Fisnik Ferizi, Kujtim Zylfijaj
• The Use of Artificial Intelligence in Business Managers’ Decision-Making Processes – Venet Shala, Demir Lima, Qamil Xhaferi
• Project Cycle Management in NGOs: Challenges and Best Practices – Laurita Morina, Kujtim Zylfijaj
• Navigating Global Rankings and Local Realities: Rethinking Quality Assurance in Pakistani Higher Education – Zohaib Hassan Sain
• Forest Loss or Stability? A Binary Analysis of Land Cover in Ferizaj (1985–2025) – Pajtim Zariqi, Lena Halounova
• Research on Improvement Mechanism of Financial Management to Service Capability of Kosova Technological Small and Medium Enterprises – Driton Fetahu
• Abusive Supervisors Make Me Quit: A Meta-Analytical Review Contribution Title – Ahmet Hakan Özkan
• Review of Neural Network Model in Prediction of Real Estate Prices at Global Level – Jehona Hoxha, Samina Spahi, Visar Hoxha, Fuat Pallaska
• Digital Transformation: From Analog to AI – Arta Këpuska, Agon Kokaj
• Leadership in the Era of Remote Work: Challenges and Strategies for Effective Management – Afërina Skeja

Konferenca Ndërkombëtare mbi Sistemet e Informacionit dhe Sigurinë mblodhi ekspertë, akademikë dhe profesionistë për të diskutuar sfidat dhe zgjidhjet inovative në fushën e teknologjisë së informacionit. Punimet e prezantuara u përqendruan në integrimin e inteligjencës artificiale, optimizimin e sistemeve digjitale, menaxhimin e të dhënave dhe sigurinë financiare, si edhe në etikën dhe qeverisjen e përdorimit të teknologjive moderne.

Drejtues të punimeve diskutuan përdorimin e inteligjencës artificiale në analizën e të dhënave, përmirësimin e cilësisë së informacionit dhe sigurinë e të dhënave financiare, duke reflektuar mbi etikën dhe qeverisjen e sistemeve inteligjente. Sesioni i dytë u fokusua në transformimin digjital të biznesit, privatësinë e të dhënave, menaxhimin e sistemeve në kompanitë prodhuese dhe rrjetet e ardhshme të lidhjes inteligjente. Posterët dhe prezantimet praktike ofruan shembuj konkretë të aplikimeve të sistemeve të informacionit në realitetin e biznesit dhe teknologjisë.

Sesioni I:

Chair: Agim Zuzaku

Co – Chair: Besnik Skenderi

• Integrating Artificial Intelligence into Data Science: A Paradigm Shift in Analytical Methodologies and Decision-Making – Blerton Abazi
• Multi-Agent and Retrieval-Augmented Techniques for Data Quality: A Systematic Literature Review – Benjamin Besimi, Visar Shehu & Adrian Besimi
• Bridging Academia and Industry through Information Technology Training and Coaching – Besnik Skenderi & Diamanta Skenderi
• Financial Data Security in Integrated Accounting Systems – Fidane Spahija Gjikolli & Visar Marku
• Ethics and Governance in the Use of Artificial Intelligence within Information Systems – Endrit Zogaj & Agim Zuzaku

Sesioni II:

Chair: Blerton Abazi

Co – Chair: Ylber Limani

• Information Systems Obsolescence and Its Impact on Business Digital Transformation – Ylber Limani & Jona Zeneli
• Optimizing Aviation Industry Operations through Integrated Digital Information Systems – Ylber Limani & Vlerë Ibrahimi
• Data Privacy and Security Challenges in Business Model Transformation – Qendresa Podujeva & Ermira Shehu
• Challenges in Information Systems Management in Manufacturing Companies in Kosovo: The Role of Human Resources in ERP Implementation – Agim Zuzaku
• Optimizing Fiscal Databases For Digital Taxation – Tringa Beqiri
• Envisioning Future Access Networks: Intelligent, Adaptive Connectivity for a Hyperconnected World – Jakup Ratkoceri
• Poster: Operational Research and Their Approach in Practical Actuality – Gelina Maliqi

Në kuadër të Konferencës Ndërkombëtare të Inxhinierisë së Ndërtimit dhe Infrastrukturës, studiues vendorë e ndërkombëtarë prezantuan punime shkencore që trajtojnë zhvillimet më të fundit në ndërtim, strukturë, materiale dhe qëndrueshmëri mjedisore.

Temat e konferencës përfshijnë ndikimin e ndryshimeve klimatike në sektorin e ndërtimit, sjelljen termike të betonit me materiale bio-derivate, dizajnin e strukturave të parafabrikuara, si dhe qasjet inovative për përmirësimin e qëndrueshmërisë urbane dhe sigurisë sizmike. Konferenca u shndërrua në një hapësirë të rëndësishme për shkëmbim përvojash dhe ide inovative mes akademisë, profesionistëve dhe industrisë.

Në sesionet tematike, pjesëmarrësit diskutuan qasjet më moderne në ndërtim, përfshirë optimizimin e strukturave të betonit, dizajnin e urave, ndikimin e ujit dhe klorureve në cilësinë e betonit, përdorimin e realitetit të zgjeruar (EON-XR) në sigurinë e punës, si dhe aplikimet e inteligjencës artificiale në inxhinierinë civile dhe menaxhimin e transportit. Punimet e paraqitura sollën shembuj konkretë të kërkimit të avancuar që ndihmon në zhvillimin e infrastrukturës më të sigurt, më të qëndrueshme dhe të përshtatshme me standardet evropiane.

Sesioni I

Chair: Visar Krelani
Co – Chair: Bruno Dal Lago

• The Impact of Climate Change on Kosovo’s Construction Sector in the Last Decade – Muhamet Ahmeti, Arberesha Kastrati
• Thermal Behaviour of Concrete with Bio-Derived and PCM-Modified Aggregates: Insights Experiments and FEM Simulations – Saulo Rocha Ferreira, Rodolfo Giacomim Mendes de Andrade, Leonardo Seibert Kuhn, Ignacio Peralta, Roberta Jacoby Cureau, Anna Laura Pisello, Antonio Caggiano
• Thermo-Mechanical Behaviour of a Long-Span Precast Industrial Building – Marco Bizzozero, Francesco Daniele, Bruno Dal Lago
• Precast Concrete Panels in Fire – Francesco Daniele, Bruno Dal Lago
• An Insight into Prefabricated Composite Wall Design That Dissipates Blast Energy Through Fracture of Confined Concrete Within Steel Enclosure – Niyazi Özgür Bezgin
• Case Study of Strengthening an Existing Newly Constructed Reinforced Concrete Building in Prishtina – Rina Peja, Bledian Nela, Liron Morina
• Resilient by Tradition: Structural Characterization of Vernacular Architecture in Kosovo – Bledian Nela, Feti Selmani
• New Method of Proportional Prestress Tendon Line (MPPTL) for Continuous Prestressed Concrete Beams with Non-Concordant Cables – Xhemshir Mulliqi
• Analytical Design of Continuous Prestressed Concrete Beams – Methodology, Example, and Comparison with a Simply Supported Beam – Xhemshir Mulliqi
• Analysis of Monolithic and Prefabricated Systems to Determine the Optimal Solution of Superstructure of Bridge that Passes over the Railway – Arsim Rapuca, Jetmir Rragomaj
• Optimization of Pre-stressed Prefabricated Elements, Main Beams of Industrial Halls – Type I – Rinor Salihu, Arsim Rapuca
• Optimal Selection of the Reinforced Concrete Bridge Superstructure – Monolithic System Case Study: Transit Bridge in Klina – Pajtim Gashi, Arsim Rapuca
• Analysis Design and Optimization of RC Beams According to Eurocode 2 – Isak Idrizi, Agon Shaini
• ‘DASISedu’ Program for Seismic Response History Analysis of 2D Frame Structures with Different Seismic Protection Systems – Isak Idrizi
• Integrating Seismic Survey Data with Zoning Maps for Enhanced Urban Safety and Structural Resilience – Shemsi Mustafa, Visar Krelani, Besian Sinani, Hazir Çadraku

Sesioni II

Chair: Muhamet Ahmeti
Co – Chair: Anjeza Alaj

• Design Guidelines for Epoxy-Modified Recycled Asphalt Pavement (RAP) Mixtures: A Performance-Based Approach – Mohammed Alamri
• The Impact of Water on Concrete Quality – Ibush Luzha, Bujar Aliu, Dafina Luzha, Teodor Zguro
• Concrete Strength Class and its Impact on Beam Section Modulus: A Dual Experimental–Theoretical Approach – Butrint Kryeziu, Feti Selmani, Driton Kryeziu
• Analyze of the Orientation of the Fibers in Concrete Taking into Account Different Variables that can Influence the Distribution of Fibers – Diellza Vishi, Pedro Serna Ros, Visar Krelani
• Analysing the Effect of Chloride Penetration on Corrosion – Leart Shabani, Pedro Serna Ros, Visar Krelani
• A Novel Framework Design for Hybrid Research Methodologies in Engineering – Ylber Limani
• Applicable Method for Revision of Unit Prices for Long-term Construction Contracts – Ilir Hetemi, Ragip Behrami
• Dimensional Stability and Hydric Behavior of Lime-Slag Stabilized Compressed Earth Blocks – Ines Bouteldja, Khaled Grine, Said Kenai

Sesioni III

Chair: Skender Bublaku
Co – Chair: Hazir Çadraku

• Comprehensive Analysis of Spring in the Central Part of the Republic of Kosovo – Hazir Çadraku
• Hydrogeological Research for Groundwater in the Nashec Spring – Blerte Retkoceri
• Assessment of Water Losses Using ILI and ALI Performance Indicators: A Case Study from Urban and Rural DMAs in the Prishtina Regional Water Company – Ilir Abdullahu
• The Reuse of Treated Wastewater – Skender Bublaku, Benit Avdyli, Mentor Bega
• Building Performance Analysis – Aspects of Thermal Insulation Factors Influencing – Afrim Syla
• Modeling and Prediction of Soil Settlements under Load Effects – Hysen Ahmeti

Sesioni IV

Chair: Nol Dedaj
Co – Chair: Bekim Selimi

• Role of Transport Management in Workforce Wellbeing in a Time of Green and Digital Transition – Neli Lalkovska
• The Application of Pedestrian Overpasses in Urban Areas – The Case of Road “B” (Sunny Hill) – Anilë Shkodra, Bleona Ajeti Jashari, Nita Kryeziu, Visar Baxhuku
• Audit of Road Safety Elements: Interaction of Vehicles and Pedestrians at the Intersection Tahir Zaimi Road – N9 National Road, Segment Prishtina – Fushë Kosovë – Alban Ramabaja, Nol Dedaj
• Application of AI in Risk Assessment during Vehicle Movement – Visar Baxhuku, Jeton Rexhepi, Gezim Tola
• Integration of EON-XR Extended Reality and AI in Civil Engineering: An Innovative Approach to Work Safety – Zymer Veliu
• Modern Trends Towards the Dimensions and Driving Factors of Smart Cities – Fahad K. Alqahtani
• Implementation of the Road Tax Payment System in Kosovo: A Focus on Highways R6 and R7 – Bekim Selimi, Fitore Kurteshi Osmani

Konferenca Ndërkombëtare e Arkitekturës dhe Planifikimit Hapësinor bëri bashkë arkitektë dhe studiues për të diskutuar sfidat dhe trendet më të fundit në planifikimin urban, dizajnin e qëndrueshëm dhe teknologjitë inovative. 

Punimet e prezantuara trajtuan tematika që variojnë nga ndikimi i karakteristikave demografike në zhvillimin e vendbanimeve, politikat e banimit social dhe të përballueshëm, deri te përdorimi i inteligjencës artificiale në planifikimin dhe dizajnin urban. Konferenca krijoi një platformë për shkëmbimin e njohurive, promovimin e qëndrueshmërisë dhe avancimin e praktikave moderne në fushën e arkitekturës.

Sesioni i parë u fokusua në zhvillimin urban dhe menaxhimin e planifikimit hapësinor, duke diskutuar problematika komplekse urbane, hapësira rekreative, ndotjen akustike, dhe ndikimin e teknologjive inteligjente në dizajnin e qyteteve. Sesioni i dytë solli perspektiva mbi tipologjitë e ndërtimit, integrimin e kopshtave vertikale, minimizimin e urave termike, përdorimin adaptiv të hapësirave, ndikimin e inteligjencës artificiale në edukim, neuroarkitekturën dhe ruajtjen e trashëgimisë arkitekturore si burim inovacioni dhe qëndrueshmërie. Prezantimet reflektuan mbi lidhjen mes dizajnit, emocionit dhe mirëqenies së banorëve, duke ofruar shembuj konkretë të aplikimit të njohurive në praktikë.

Sesioni I:

Chair: Prof. Dr. Binak Beqaj

• The Impact of Demographic Characteristics on the Development of Formal Settlements and Spatial Planning Management in Kosovo – Dr. Sc. Venera Goxha
• Reforming Policies for Diversifying Housing Programmes in Kosovo – Banush Shyqeriu, Merita Dalipi
• Financing, and Management of Affordable and Social Housing – MSc. Rame Hamzaj
• Wicked Problems and Urban Regeneration: The Politics of the Tirana Riverside Project – Dr. Sc. Doriana Musaj
• Spatial/Urban Planning Process in Kosovo and Its Challenges – Prof. Dr. Binak Beqaj
• Critical Observations on Effectiveness of Urban Planning Documents and Processes (2000–2025) – Dr.Sc. Egzon Bajraktari, Prof. Dr. Binak Beqaj, PhD Cand. Shqiprim Ahmeti
• Green and Recreational Spaces in Cities: A Comparative Study – Nexhat Balaj, Vezir Januzi, Hyzer Rizani
• Classifying the Unwritten City: Towards a Structured Historiography of Prishtina’s Urban Development – Rineta Jashari, Anita Ymeri, Shqiprim Ahmeti
• Artificial Intelligence in Urban Planning and Design – PhD Cand. Gazmend Uka
• Noise Pollution in Urban Environment – Comparison Between Czechia and Kosova and Lessons Learned – Dr.Sc. Egzon Bajraktari
• The Application of Pedestrian Overpasses – The Case of Road “B” (“Sunny Hill”) – Anilë Shkodra, Bleona Ajeti Jashari, Nita Kryeziu, Dr.Sc. Visar Baxhuku
• Bridging the Scale Gap in Climate Action Plans: From Ecocity Visions to Building-Scale Strategies – Gizem Köprülü
• Can Smart Homes Heal Cities? Rethinking Residential Wellbeing in South East Europe – Blerta Vula Rizvanolli
• Review on Law on Protection from Environmental Noise and Its Implementation in Kosovo – Elsa Buzhala, Eli Binxhija, Egzon Bajraktari

Sesioni II:

Chair: Dr.Sc. Bekim Çeko

• Residential Development Trends and Building Typologies in Prishtina (2012–2025) – Visar Shllaku, Kaltrina Veselaj Shllaku
• Wall Beams in the Service of the Sustainability of Traditional Houses – Nexhat Çoçaj
• Integrating Vertical Gardens in Habitable Apartments – Bard Bajçinovci
• Minimization of Thermal Bridging in Sustainable Modular Architecture – Guri Berisha, Kreshnik Muhaxheri
• From Abandonment to Social Vibrancy: Adaptive Re-Use and Social Space Production in Runik – Ajhan Bajmaku, Bekim Çeko, Shqiprim Ahmeti, Verona Rrustemi
• Lecture Notes in Architecture: The Impact of AI on Education – Defrim Hajdari, Bekim Çeko
• Cross-Cultural Perspectives in Neuroarchitecture: Bridging Brains, Buildings, and Belonging – Dr. Sc. Dea Luma
• Emotional Resonance of Space: Exploring the Role of Geometric Order in Design – Vlerë Mulliqi
• Interpreting Post-1960 Turkish Modernism through Architectural Journals: Pluralist Reflections – Assoc. Prof. Dr. Luca Orlandi, Zeynep Sena Ekiz
• Kosovo’s Architectural Heritage as a Source for Sustainability and Innovation in Contemporary Architecture – Prof. Ass. Dr. Pajazit Hajzeri
• The Dialog of Light: Humanity, Spirituality, and Sacred Spaces – Shkurte Dalipi, Sanelina Sadiki, Shaindera Krasniqi